Exit Right: How to Sell Your Startup, Maximize Your Return and Build Your Legacy

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Authors of Exit Right at 2112
Authors Mert Iseri (left) and Mark Achler (right) Exit Strategy and Building Your Legacy at 2112 Chicago

Mark Achler and Mert Iseri of MATH Venture Partners celebrating the launch of Exit Right at 2112 Chicago.

I had the privilege to attend the discussion by the authors and was impressed with their sincerity and willingness to do business the right way. And yes, that does not happen often. Mert Inseri had tried to get funding from Mark Achler three times and was turned down all three times. But that led to a relationship between the two men. When Mert approached Mark a fourth time, he was successful. Notice he did not give up. Rather he learned what Mark had to say and incorporated it into his business. Oftentimes, entrepreneurs give up when their ideas are rejected. The only thing that does is assure their failure. Mert did not know his fourth try would work … and fortunately, he did not stop working on improving his business. In fact, he now works for Mark.

And that is all I am going to say. I encourage you to read the book and discover what these men know about life and business.

You can buy the book on Amazon here

Here is the description of the book on Amazon:

Before you sell your company, even the odds.

While a successful entrepreneur may exit a handful of companies in their lifetime, large buyers close deals all the time. Without decades of experience in mergers and acquisitions, founders don’t have the tools they need to get the best results for themselves, their teams, or the new parent company.

Through dozens of interviews with M&A leaders at the biggest Silicon Valley acquirers—as well as attorneys, bankers, and founders who have been through the trenches—Exit Right delivers the hard-earned lessons that lead to successful exits. From negotiation to valuation to breaking down a term sheet, managing legal costs, and handling emotional turbulence—this unparalleled guide covers every critical aspect of a technology startup sale.

Learn where deals get into trouble, how to create alignment between negotiating parties, and what terms you should care about most. Above all, learn how to win in both the short and the long term, maximizing your price while positioning your company for a legacy you can be proud of.

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